Guillaume Racine — Author of Tao of Founders
Guillaume Racine is a Canadian entrepreneur, investor, and author focused on founder psychology, resilience, and the inner game of entrepreneurship.
He co-founded Return Magic, which was acquired by Shopify, and has spent more than a decade building, reflecting, and writing about what it really takes to stay clear, resilient, and purposeful as a founder.
Why his perspective matters
Tao of Founders is not a tactics-heavy startup manual. It is a book about how to think, how to respond to pressure, and how to build something meaningful without losing yourself in the process. Guillaume’s perspective is shaped by lived founder experience, hard transitions, and deep reflection on identity, resilience, and self-mastery.
What he writes about
- Founder psychology
- Resilience under pressure
- Clarity in chaos
- Identity beyond the company
- Purposeful entrepreneurship
Start here
Read more on the About page, explore Tao of Founders, or browse the endorsements and reader reviews.